Course Duration | Fees | Mode of Study | Course Level | Institute Type |
---|---|---|---|---|
3 Years | Varies | Full-time | Undergraduate | Private |
Semester 1 | Semester 2 | Semester 3 | Semester 4 | Semester 5 | Semester 6 |
---|---|---|---|---|---|
1. Fundamentals of Information Technology 2. Principles of Management 3. Business Communication 4. Mathematics for Computer Science 5. Digital Marketing Essentials | 1. Database Management Systems 2. Organizational Behavior 3. Financial Accounting 4. Data Structures Using C 5. Web Technologies | 1. Operating Systems 2. Business Environment 3. Marketing Management 4. Object-Oriented Programming with C++ 5. SEO and SEM Techniques | 1. Software Engineering 2. Human Resource Management 3. E-Commerce 4. Advanced Web Technologies 5. Social Media Marketing | 1. Management Information Systems 2. Consumer Behavior and Web Analytics 3. Mobile Marketing 4. Content Marketing and Strategy 5. Project Work - I | 1. Entrepreneurship Development 2. Cyber Security Essentials 3. Digital Marketing Laws and Ethics 4. Email Marketing 5. Project Work - II |
Topic |
---|
Introduction to Digital Marketing |
Search Engine Optimization (SEO) |
Content Marketing |
Social Media Marketing (SMM) |
Pay-Per-Click Advertising (PPC) |
Email Marketing |
Web Analytics |
Mobile Marketing |
Affiliate Marketing |
Online Reputation Management |