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Surya Group Of Institutions BCA in Digital Marketing

BCA in Digital Marketing at Surya Group Of Institutions - Course, Fees, Admission, Seats, Syllabus

location Lucknow ( Uttar Pradesh )
location Estd In: 2008
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BCA in Digital Marketing at Surya Group Of Institutions - Course, Fees, Admission, Seats, Syllabus
location
Lucknow ( Uttar Pradesh )
location
Estd In: 2008
Last Updated on February 21, 2024 5:10 PM
The Digital Marketing BCA program at Surya Group Of Institutions is a course designed to prepare students with the essential skills and knowledge needed to succeed in the digital marketing field. This program combines the aspects of computer applications with the ever evolving realm of digital marketing offering a comprehensive education for those aspiring to work in this industry. In terms of the curriculum it covers an array of subjects such as Search Engine Optimization (SEO) Social Media Marketing (SMM) Email Marketing, Digital Analytics, Content Marketing and more. This ensures that students receive training in all essential areas of digital marketing. The selection process for this program typically includes an assessment of the applicants performance followed by a personal interview. This process ensures that only individuals with an interest and talent in digital marketing are accepted into the program. Regarding fees while specific amounts may vary from year to year Surya Group Of Institutions is recognized for providing quality education at a cost making this program accessible to a diverse range of students. The institution places emphasis on placements boasting a dedicated placement cell that works diligently to secure promising job opportunities suitable, for its graduates. Students enrolled in the BCA Digital Marketing program can anticipate a range of career prospects across fields such as digital marketing agencies, online retail businesses, technology companies and more. This diversity highlights the need for skilled digital marketing professionals, in todays market.
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Table of Contents

Surya Group Of Institutions BCA in Digital Marketing Syllabus 2024

SemesterSubjects
Semester 1Introduction to Digital Marketing, Basics of Management, Computer Fundamentals, Business English, Mathematics for Computer Science
Semester 2Web Technologies, Content Writing & Strategy, Graphic Designing for Digital Platforms, Database Management Systems, Organizational Behavior
Semester 3SEO Fundamentals, Social Media Marketing, Data Analytics Using Python, Accounting and Financial Management, Consumer Behavior
Semester 4Email Marketing, Pay Per Click (PPC) Advertising, Mobile Marketing, Web Analytics, E-Commerce Management
Semester 5Digital Marketing Strategy, Online Reputation Management, Affiliate Marketing, Project Work (Part 1), Elective 1
Semester 6Advanced Digital Marketing Tools, Digital Marketing Laws and Ethics, Project Work (Part 2), Elective 2, Elective 3
Remember, this is a generalized syllabus and the actual syllabus may include more specific subjects, practical projects, internships, and electives based on the latest trends in digital marketing. Always refer to the official course documentation for the most accurate information.

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