Course Duration | Fees | Mode of Study | Course Level | Institute Type |
---|---|---|---|---|
3 Years | Varies | Full-time | Undergraduate | Private |
Semester | Subjects |
---|---|
Semester 1 | Introduction to Digital Marketing, Fundamentals of Computer Science, Basic Mathematics, English for Communication, Principles of Marketing |
Semester 2 | Web Analytics, Content Marketing, Database Management Systems, Organizational Behavior, Environmental Studies |
Semester 3 | SEO & SEM Techniques, Social Media Marketing, Financial Accounting, Consumer Behavior, Business Data Processing |
Semester 4 | Email Marketing, E-Commerce & Digital Business Models, Business Statistics, Graphic Designing for Marketers, Business Communication |
Semester 5 | Mobile Marketing, Online Reputation Management, Entrepreneurship Development, Elective I, Project Work - I |
Semester 6 | Digital Marketing Strategy, Affiliate Marketing, Elective II, Project Work - II, Internship |
Semester | Important Topics |
---|---|
Semester 1 | Introduction to Digital Marketing, Basics of Marketing, Web Analytics |
Semester 2 | Content Marketing, SEO Fundamentals, Email Marketing |
Semester 3 | Social Media Marketing, PPC Advertising, Mobile Marketing |
Semester 4 | Web Design and Development for Marketers, Video Marketing, Affiliate Marketing |
Semester 5 | Advanced SEO, Digital Marketing Strategy, E-commerce Marketing |
Semester 6 | Marketing Analytics, Influencer Marketing, Capstone Project in Digital Marketing |