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SONA DEVI UNIVERSITY BCA in Digital Marketing

BCA in Digital Marketing at SONA DEVI UNIVERSITY - Course, Fees, Admission, Seats, Syllabus

location Ghatsila ( Jharkhand )
location Estd In: 2023
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BCA in Digital Marketing at SONA DEVI UNIVERSITY - Course, Fees, Admission, Seats, Syllabus
location
Ghatsila ( Jharkhand )
location
Estd In: 2023
Last Updated on February 21, 2024 5:26 PM
SONA DEVI UNIVERSITY is excited to present its BCA in Digital Marketing program aimed at providing students with a solid understanding and practical skills necessary to thrive in the ever evolving realm of digital marketing. This unique course blends the fundamentals of computer applications with the creative and strategic aspects of digital marketing ensuring that graduates are well equipped to tackle the challenges and opportunities in the digital landscape. The curriculum encompasses an array of subjects, such as search engine optimization (SEO) social media marketing, content marketing, email marketing, digital analytics and mobile marketing. Emphasizing real world applications students will gain hands on experience through projects, internships and case studies guided by faculty members and industry professionals. This program caters to individuals aspiring to enter the field of marketing by providing a strong technical foundation alongside expertise in online marketing strategies. Upon finishing the program students will be ready to pursue careers across various sectors, like digital marketing agencies, e commerce firms and corporate marketing departments.
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Table of Contents

SONA DEVI UNIVERSITY BCA in Digital Marketing Highlights 2024

Course DurationCourse LevelCourse Tuition FeesMode of StudyInstitute Type
3 YearsUndergraduateVaries by RegionOnline/On-campusPrivate

SONA DEVI UNIVERSITY BCA in Digital Marketing Syllabus 2024

SemesterSubjectsTopics
Semester 1Introduction to Programming, Mathematics for Computer Science, Computer Fundamentals, English Communication, Environmental StudiesBasics of Programming in C, Discrete Mathematics, Hardware and Software Concepts, Communication Skills, Environmental Issues
Semester 2Data Structures, Object-Oriented Programming, Digital Electronics, Database Management Systems, Personality DevelopmentArrays, Stacks, Queues, C++, Logic Gates, SQL Queries, Soft Skills
Semester 3Operating Systems, Web Technologies, Computer Networks, Management Accounting, Probability and StatisticsProcess Management, HTML/CSS, Networking Basics, Financial Accounting, Probability Theories
Semester 4Software Engineering, Java Programming, Microprocessors, Financial Management, Linear AlgebraSDLC Models, Java Basics, Assembly Language, Investment Decisions, Matrix Operations
Semester 5Computer Graphics, Advanced Web Technologies, Linux Programming, Project Management, Elective IOpenGL, PHP/JavaScript, Shell Scripting, Agile Methods, Subject based on Elective
Semester 6Artificial Intelligence, Mobile Application Development, Cyber Security, Project Work, Elective IIMachine Learning Basics, Android/iOS Development, Information Security Principles, Major Project, Subject based on Elective
This table is a simplified representation and should be used as a general guide. The actual subjects and topics can vary. Electives are typically chosen from a list of subjects provided by the university, allowing students to specialize in areas of their interest.

SONA DEVI UNIVERSITY BCA in Digital Marketing Important Topics 2024

Important Topics in BCA Digital Marketing Course at SONA DEVI UNIVERSITY
Introduction to Digital Marketing
Search Engine Optimization (SEO)
Content Marketing
Social Media Marketing (SMM)
Pay-Per-Click Advertising (PPC)
Email Marketing
Web Analytics
Mobile Marketing
Affiliate Marketing
Digital Marketing Strategy

SONA DEVI UNIVERSITY BCA Course FAQs

What is the duration of the BCA in Digital Marketing programme at Sona Devi University?
The BCA in Digital Marketing programme at Sona Devi University spans over a period of 3 years, divided into 6 semesters.
What are the eligibility criteria for enrolling in the BCA in Digital Marketing at Sona Devi University?
To be eligible for the BCA in Digital Marketing at Sona Devi University, candidates must have completed their 10+2 from a recognised board with a minimum of 50% marks in aggregate.
What is the fee structure for the BCA in Digital Marketing programme at Sona Devi University?
The total fee for the BCA in Digital Marketing programme at Sona Devi University is Rs 1,20,000, which can be paid in instalments of Rs 40,000 per year.
What are the career prospects after completing BCA in Digital Marketing from Sona Devi University?
After completing the BCA in Digital Marketing from Sona Devi University, graduates can pursue careers as Digital Marketing Managers, SEO Specialists, Content Marketing Managers, Social Media Managers, and Digital Marketing Analysts among others.
Does Sona Devi University provide placement assistance for BCA in Digital Marketing students?
Yes, Sona Devi University has a dedicated placement cell that provides placement assistance to students of the BCA in Digital Marketing programme. The university has tie-ups with various leading companies in the digital marketing sector.

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