BCA in Digital Marketing at Career Point University Hamirpur - Course, Fees, Admission, Seats, Syllabus

As of my update in April 2023 the specific course syllabi for the BCA in Digital Marketing at Career Point University, Hamirpur may vary and are subject to change based on decisions made by the university advancements in technology and industry demands. Universities often revise their curricula to align with the trends and technologies in the field. However I can provide you with an overview of the topics and subjects typically covered in a BCA program with a specialization in Digital Marketing. While this should give you an understanding of what to expect for the most accurate and up, to date information I recommend consulting Career Point Universitys official website or contacting them directly. Techniques for increasing the quantity and quality of traffic to your website through search engine results include; Social Media Marketing (SMM); Utilizing social media platforms to connect with your audience build your brand boost sales and drive traffic to your website. Email Marketing; Sending targeted emails to prospects and customers. Effective email marketing helps convert prospects into customers and turns one time buyers into supporters. Pay Per Click (PPC); An internet marketing model where advertisers pay a fee each time their ads are clicked. Web Analytics; The process of measuring, collecting, analyzing and reporting web data to understand and optimize web usage. Digital Marketing Strategies; Planning and implementing a comprehensive digital marketing strategy that integrates with traditional marketing methods. In addition to the core modules mentioned above there are /advanced topics available for further exploration; Mobile Marketing Affiliate Marketing E commerce Marketing Influencer Marketing Digital Media Laws and Ethics Practical work opportunities within the course include; Projects; Engaging in real life projects that apply digital marketing strategies. Internships; Gaining practical work experience, in companies to acquire firsthand knowledge. Please note that the specific modules offered may vary.