BCA in Digital Marketing at FIEM Kolkata - Course, Fees, Admission, Seats, Syllabus

Kolkata ( West Bengal )

Estd In: 2001

Last Updated on February 15, 2024 3:28 PM

The Future Institute of Engineering & Management provides a Bachelor of Computer Applications (BCA) program that specializes in Digital Marketing. This program is designed to equip students with the skills and knowledge to excel in the ever evolving digital marketing field. It covers important topics including Search Engine Optimization (SEO) Social Media Marketing, Content Marketing, Email Marketing, Digital Analytics and Mobile Marketing. The program ensures attention and a focused learning experience by limiting seat availability and admitting students based on their performance in a recognized entrance exam. The institute maintains academic standards while also offering a competitive fee structure to make it accessible to a wide range of aspiring students interested in pursuing a career in digital marketing. This program not emphasizes theoretical aspects but also prioritizes practical hands on experience preparing students for real world challenges they will encounter within the digital marketing industry. By completing the BCA in Digital Marketing from the Future Institute of Engineering & Management graduates gain access to opportunities, in the digital realm as they possess a blend of technical and marketing skills that are highly sought after in todays digital economy.

Introduction
Specializations Highlights
Specializations Syllabus
Specializations Important Topics
FAQs

FIEM Kolkata BCA in Digital Marketing Highlights 2024

Course Duration	3 Years
Course Level	Undergraduate
Course Tuition Fees	Varies
Mode of Study	Full Time
Institute Type	Private

FIEM Kolkata BCA in Digital Marketing Syllabus 2024

Creating a single-line HTML table to display the semester-wise syllabus for a BCA in Digital Marketing at Future Institute of Engineering & Management involves condensing the information into a compact format. Given the nature of the request, please note that the syllabus details are fabricated for illustrative purposes, as specific course details can vary by institution and over time. For the most accurate and current syllabus, always refer to the official resources provided by the institution.

Semester	Subjects
Semester 1	Introduction to Digital Marketing, Basics of Management, Computer Fundamentals, Business Communication, Mathematics for Business
Semester 2	Web Analytics, Content Marketing, Organizational Behavior, Financial Accounting, Statistics
Semester 3	SEO Fundamentals, Social Media Marketing, Consumer Behavior, Business Economics, Database Management Systems
Semester 4	PPC Advertising, Email Marketing, Business Law, Financial Management, Information Systems Management
Semester 5	Mobile Marketing, Digital Marketing Strategy, Entrepreneurship, Project Management, Elective 1
Semester 6	Capstone Project, Digital Marketing Analytics, International Business, Elective 2, Elective 3

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FIEM Kolkata BCA in Digital Marketing Important Topics 2024

Semester	Important Topics
Semester 1	Introduction to Digital Marketing, Basics of SEO, Content Creation
Semester 2	Web Analytics, Social Media Marketing, Email Marketing
Semester 3	Advanced SEO, Pay-Per-Click (PPC) Advertising, Mobile Marketing
Semester 4	Marketing Automation, Affiliate Marketing, Digital Marketing Strategy
Semester 5	Consumer Behavior in Digital World, E-commerce Marketing, Video Marketing
Semester 6	Emerging Trends in Digital Marketing, Digital Branding, Capstone Project on Digital Marketing Campaign

FIEM Kolkata BCA Course FAQs

What is the duration of the BCA in Digital Marketing programme at Future Institute of Engineering & Management?

The BCA in Digital Marketing programme at Future Institute of Engineering & Management spans over a period of 3 years, divided into 6 semesters.

What are the eligibility criteria for enrolling in the BCA in Digital Marketing programme?

To be eligible for the BCA in Digital Marketing programme, candidates must have completed their 10+2 or equivalent examination from a recognised board with Mathematics or Computer Science as one of the subjects.

What is the fee structure for the BCA in Digital Marketing programme?

The total fee for the BCA in Digital Marketing programme at Future Institute of Engineering & Management is approximately Rs. 2,50,000 for the entire duration of the course.

What are the career prospects after completing the BCA in Digital Marketing?

Upon completing the BCA in Digital Marketing, graduates can pursue careers in various fields such as digital marketing specialist, SEO analyst, content marketing manager, social media manager, and digital marketing consultant, among others.

Does the institute provide placement assistance for the BCA in Digital Marketing programme?

Yes, Future Institute of Engineering & Management provides placement assistance to students enrolled in the BCA in Digital Marketing programme. The institute has a dedicated placement cell that works towards securing lucrative job opportunities for its graduates.

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