Semester | Subjects |
---|---|
Semester 1 | Introduction to Digital Marketing, Basics of Management, Computer Fundamentals, English Communication, Mathematics for Computer Science |
Semester 2 | Web Technologies, Principles of Marketing, Database Management Systems, Organizational Behavior, Environmental Science |
Semester 3 | Content Marketing & Strategy, Financial Management, Data Structures, Business Communication, Operating Systems |
Semester 4 | SEO & SEM Techniques, Consumer Behavior, Computer Networks, Human Resource Management, Statistics |
Semester 5 | Social Media & Email Marketing, E-Commerce & Mobile Marketing, Elective 1, Elective 2, Project Work |
Semester 6 | Digital Analytics, Online Reputation Management, Elective 3, Elective 4, Internship/Project |
Semester | Important Topics |
---|---|
Semester 1 | Introduction to Digital Marketing, Basics of Marketing, Computer Fundamentals |
Semester 2 | Content Marketing & Strategy, Web Analytics, Database Management Systems |
Semester 3 | SEO Fundamentals, Social Media Marketing, Web Development for Marketers |
Semester 4 | Email Marketing, Pay Per Click (PPC), Consumer Behavior & Market Research |
Semester 5 | Mobile Marketing, Digital Marketing Campaign Planning, E-commerce Marketing |
Semester 6 | Advanced SEO, Digital Marketing Analytics, Project Work |