BCA in Digital Marketing at IMS Noida - Course, Fees, Admission, Seats, Syllabus

Noida ( Uttar Pradesh )

Estd In: 1998

Last Updated on February 15, 2024 2:15 PM

The Institute of Management Studies (IMS) Noida is widely recognized for its range of programs in management, information technology and various other fields. Among the options available the Bachelor of Computer Applications (BCA) in Digital Marketing stands out as an innovative and contemporary course designed to meet the demands of todays digital era. This specialized program is tailored for students who have an interest in exploring the world of digital marketing combining the technical foundations of computer applications with strategic aspects specific to digital marketing. At IMS Noida the BCA in Digital Marketing equips students with an understanding of various digital marketing strategies such as social media marketing, search engine optimization (SEO) content marketing, email marketing and digital analytics. The curriculum is thoughtfully designed to blend knowledge with practical applications so that students not only grasp the concepts but also gain hands on experience implementing them in real world scenarios. This approach ensures that graduates are well prepared for a range of roles within the digital marketing ecosystem including positions such as digital marketing analysts, SEO specialists, content managers and social media managers. Furthermore the course structure is regularly updated to keep pace with the evolving landscape of digital marketing. This ensures that students are equipped with up to date knowledge, on the tools and technologies utilized within this dynamic field. The program at IMS Noida places an emphasis on experiential learning. It offers students the opportunity to engage in projects, internships and workshops led by industry experts. By participating in these activities students gain insights into the best practices and current trends of the digital marketing industry. Pursuing a BCA in Digital Marketing at IMS Noida is an option for individuals who aspire to establish a successful career, in this dynamic and rapidly expanding field.

Introduction
Specializations Highlights
Specializations Syllabus
Specializations Important Topics
FAQs

IMS Noida BCA in Digital Marketing Highlights 2024

Attribute	Details
Course Duration	3 Years
Course Level	Undergraduate
Course Tuition Fees	Varies (Please check the institute's website)
Mode of Study	Full Time
Institute Type	Private

IMS Noida BCA in Digital Marketing Syllabus 2024

Sure, I'll provide a simplified version of what the syllabus for a BCA in Digital Marketing at the Institute of Management Studies, Noida, might look like in a single-line HTML table format. Please note that for the most accurate and up-to-date syllabus, you should refer to the official website or contact the institute directly. This example is generic and may not reflect the current curriculum accurately.

Year 1	Year 2	Year 3
Introduction to Digital Marketing	Content Marketing & Strategy	Advanced SEO and Analytics
Web Technologies	Social Media Marketing	Mobile Marketing
Basic Programming	Email Marketing	Integrated Digital Marketing Strategies
Mathematics for Computing	Search Engine Optimization (SEO)	Project Work
Communication Skills	Pay Per Click (PPC) Advertising	Emerging Trends in Digital Marketing

This table is structured to show a progression from more general and foundational subjects in the first year to more specialized and advanced topics in the third year. Remember, this is a simplified example and actual course offerings, and their sequence can vary.

IMS Noida BCA in Digital Marketing Important Topics 2024

Based on my update in April 2023 the specific course content for a Bachelor of Computer Applications (BCA) in Digital Marketing at the Institute of Management Studies (IMS) Noida or similar programs may vary from year, to year. It is influenced by the institutions focus and advancements in the field. Generally this program covers a combination of computer science fundamentals and specialized digital marketing topics. Here are some important subjects that could be included; Here are some strategies to enhance the visibility of your website in search engine results; Content Marketing; This involves creating, publishing and distributing content that appeals to your target audience. Social Media Marketing; Utilize platforms such as Facebook, Twitter, Instagram and LinkedIn for marketing purposes. Email Marketing; Employ techniques that yield email campaigns. Pay Per Click (PPC) Advertising; Understand Google Ads, Bing Ads. Develop strategies to manage PPC campaigns successfully. Web Analytics; Use tools like Google Analytics to analyze website traffic patterns and user behavior. Digital Marketing Strategy; Plan and implement digital marketing campaigns. E commerce Marketing; Focus on strategies specifically tailored to promote and sell products or services online. Mobile Marketing; Engage in marketing efforts targeting mobile devices through app based promotions, in game advertising and SMS marketing. Additionally here are a more topics that may interest you; 1. Cybersecurity Basics; Gain an understanding of the importance of securing platforms and data. 2. Emerging Technologies in Marketing; Learn about the utilization of AI (Artificial Intelligence) machine learning and big data in marketing practices. 3. Ethical Issues in Digital Marketing; Familiarize yourself with the legalities involved well as ethical considerations when implementing digital marketing strategies. Please note that for the accurate and up to date information regarding the BCA course in Digital Marketing, at IMS Noida I recommend consulting their official website or contacting the institution directly.

IMS Noida BCA Course FAQs

What is the duration of the BCA in Digital Marketing course at Institute of Management Studies, Noida?

The BCA in Digital Marketing course at Institute of Management Studies, Noida, is a 3-year undergraduate program.

How much is the course fee for BCA in Digital Marketing at Institute of Management Studies, Noida?

The course fee for BCA in Digital Marketing at Institute of Management Studies, Noida, varies each year. It's recommended to check the official website or contact the admissions office for the most current fee structure.

Is there an application fee for the BCA in Digital Marketing course at Institute of Management Studies, Noida?

Yes, there is an application fee for the BCA in Digital Marketing course at Institute of Management Studies, Noida. The exact amount can vary, so it's best to consult the official website or admissions office for the latest information.

What is the eligibility criteria for enrolling in the BCA in Digital Marketing course at Institute of Management Studies, Noida?

The eligibility criteria for enrolling in the BCA in Digital Marketing course at Institute of Management Studies, Noida, typically includes completion of 10+2 or equivalent examination from a recognized board with a minimum aggregate score. Please check the institute's official website for specific eligibility requirements.

Does Institute of Management Studies, Noida offer placement assistance for BCA in Digital Marketing students?

Yes, Institute of Management Studies, Noida offers placement assistance for BCA in Digital Marketing students. The institute has a dedicated placement cell that works towards providing job opportunities and preparing students for the recruitment process.

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