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Karnataka College of Management BCA in Digital Marketing

BCA in Digital Marketing at Karnataka College of Management - Course, Fees, Admission, Seats, Syllabus

location Bangalore ( Karnataka )
location Estd In: 2010
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BCA in Digital Marketing at Karnataka College of Management - Course, Fees, Admission, Seats, Syllabus
location
Bangalore ( Karnataka )
location
Estd In: 2010
Last Updated on February 21, 2024 5:42 PM
Welcome to Karnataka College of Management (KCM) an institution known for its excellence in Business and Computer Applications education. Our Bachelor of Computer Applications (BCA) program specializing in Digital Marketing is cutting edge designed to empower students with the skills needed to thrive in todays fast paced digital marketing industry. **Program Overview;** The BCA program in Digital Marketing at KCM is a three year undergraduate course that blends core computer application principles with dynamic digital marketing strategies. It is carefully crafted to cover key areas including Search Engine Optimization (SEO) Social Media Marketing (SMM) Email Marketing, Content Marketing and more alongside foundational computer science subjects. **Tuition Fees;** The fee structure for the BCA program in Digital Marketing is competitively priced to ensure accessibility for all aspiring students. While fees may be subject to adjustments we prioritize affordability while upholding the quality of education and resources provided. Prospective students are encouraged to reach out to our admissions office or explore our website for up to date fee information. **Student Facilities for BCA in Digital Marketing;** At KCM we are dedicated to offering an educational journey, for our students.Some of the amenities offered to BCA students specializing in Digital Marketing at our institution include; Cutting edge Computer Labs; Equipped with the technology for hands on learning experiences. Digital Marketing Studio; A designated area where students can explore and develop digital marketing campaigns with guidance from experienced faculty members. Library and Online Resources; Access to a wide range of books, journals and digital materials related to computer applications and digital marketing. Campus with Wi Fi Connectivity; Allowing students to access online resources and collaborate on projects from any location on campus. **Placement Opportunities;** At KCM we are proud of our placement program that connects our graduates with leading employers in the digital marketing and IT industries. Our dedicated placement team organizes campus recruitment drives, workshops and seminars to prepare students for their careers. Past graduates from the BCA in Digital Marketing program have landed roles in organizations demonstrating the effectiveness of our curriculum and the caliber of our students. **Reasons to Select KCM for BCA in Digital Marketing;** Choosing KCM for your BCA, in Digital Marketing means becoming part of a community that prioritizes innovation, practical education and student achievements. Our knowledgeable faculty members, modern facilities and industry partnerships create a learning environment.
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Table of Contents

Karnataka College of Management BCA in Digital Marketing Highlights 2024

Course Duration3 Years
Course LevelUndergraduate
Course Tuition FeesINR 1.5 Lakhs (Approx.)
Mode of StudyFull Time
Institute TypePrivate

Karnataka College of Management BCA in Digital Marketing Syllabus 2024

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Karnataka College of Management BCA in Digital Marketing Important Topics 2024

ModuleImportant Topics
Introduction to Digital MarketingOverview of Digital Marketing, SEO Basics, Importance of Digital Presence
Content MarketingContent Creation, Strategy, Blogging, Video Marketing
Social Media MarketingPlatforms Overview, Strategy, Social Media Analytics, Influencer Marketing
Search Engine Optimization (SEO)Keyword Research, On-page SEO, Off-page SEO, Technical SEO
Pay-Per-Click (PPC) AdvertisingGoogle Ads, Bing Ads, Campaign Management, Conversion Tracking
Email MarketingEmail Campaigns, Automation, Segmentation, Metrics
Web AnalyticsGoogle Analytics, Data Analysis, Reporting, Conversion Optimization
Mobile MarketingMobile Advertising, App Store Optimization, Mobile Analytics
Digital Marketing StrategyPlanning, Implementation, Budgeting, Performance Measurement
Please note that the specific topics and modules might vary based on the current syllabus and updates to the course structure at Karnataka College of Management. Always refer to the official course syllabus for the most accurate and up-to-date information.

Karnataka College of Management BCA Course FAQs

What is the duration of the BCA in Digital Marketing programme at Karnataka College of Management?
The BCA in Digital Marketing programme at Karnataka College of Management spans over a period of 3 years, divided into 6 semesters.
What are the eligibility criteria for enrolling in the BCA in Digital Marketing course?
To be eligible for the BCA in Digital Marketing course, candidates must have completed their 10+2 or equivalent examination from a recognised board with a minimum aggregate of 50% marks.
What is the fee structure for the BCA in Digital Marketing programme?
The total fee for the BCA in Digital Marketing programme at Karnataka College of Management is approximately Rs 1,20,000 for the entire course duration.
What are the career prospects after completing BCA in Digital Marketing from Karnataka College of Management?
Upon completing the BCA in Digital Marketing, graduates can pursue careers in various fields such as digital marketing, social media management, content marketing, SEO specialist, digital marketing analyst, and more.
Does Karnataka College of Management provide placement assistance for BCA in Digital Marketing students?
Yes, Karnataka College of Management offers placement assistance to students of the BCA in Digital Marketing programme. The college has a dedicated placement cell that works towards providing job opportunities and preparing students for the recruitment process.

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