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LPU BCA in Digital Marketing

BCA in Digital Marketing at LPU - Course, Fees, Admission, Seats, Syllabus

location Phagwara ( Punjab )
location Estd In: 2006
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BCA in Digital Marketing at LPU - Course, Fees, Admission, Seats, Syllabus
location
Phagwara ( Punjab )
location
Estd In: 2006
Last Updated on February 06, 2024 9:23 PM
Lovely Professional University (LPU) provides a Bachelor of Computer Applications (BCA) program that offers a wide range of specializations to cater to the diverse interests and career aspirations of students. The main focus is on learning and developing industry relevant skills ensuring that LPU BCA specializations give students a competitive advantage in the fast paced field of computer applications. LPU offers a total of 10 specializations in BCA giving students choices to pursue their passions and align their studies with their career goals. These specializations include Artificial Intelligence, Cloud Computing, Cyber Security, Data Analytics, Game Development, Internet of Things (IoT) Mobile Applications, Software Engineering, Web Designing and Virtual Reality. By providing such a range of specializations LPU aims to equip students with the necessary knowledge and expertise to excel in their chosen field. The curriculum is designed to establish a foundation in computer applications while allowing students to explore their specific areas of interest in greater depth. With state of the art facilities, experienced faculty members and collaborations with industry partners LPU BCA specializations offer students a rounded learning experience that prepares them for successful careers, in the ever evolving world of technology.
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Table of Contents

LPU BCA in Digital Marketing Highlights 2024

Course DurationCourse LevelCourse Tuition FeesMode of StudyInstitute Type
3 yearsUndergraduateINR 1,00,000 per yearFull-timePrivate

LPU BCA in Digital Marketing Important Topics 2024

SemesterImportant Topics
Semester 1Introduction to Digital Marketing, Basics of Marketing, Content Writing and Copywriting
Semester 2Search Engine Optimization (SEO), Social Media Marketing Fundamentals, Web Analytics
Semester 3Email Marketing, Pay-Per-Click (PPC) Advertising, Affiliate Marketing
Semester 4Mobile Marketing, Digital Marketing Strategy, E-commerce Marketing
Semester 5Content Marketing, Online Reputation Management, Influencer Marketing
Semester 6Advanced SEO Techniques, Digital Marketing Analytics, Project Work

LPU BCA Course FAQs

What is the duration of the BCA in Digital Marketing course at LPU?
The BCA in Digital Marketing course at LPU is a 3-year undergraduate program.
What are the eligibility criteria for enrolling in the BCA in Digital Marketing course at LPU?
Candidates must have passed 10+2 or equivalent with English as a subject, securing at least 50% aggregate marks.
Does LPU provide placement assistance for BCA in Digital Marketing students?
Yes, LPU has a dedicated placement cell that provides placement assistance to students enrolled in the BCA in Digital Marketing course.
What are the key subjects covered in the BCA in Digital Marketing course at LPU?
The course covers various subjects including SEO, SEM, Content Marketing, Social Media Marketing, Web Analytics, and Email Marketing among others.
Are there any practical projects included in the BCA in Digital Marketing course at LPU?
Yes, the course includes practical projects and internships to provide hands-on experience in digital marketing strategies and tools.

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