BCA in Digital Marketing at Shri Shankaracharya Professional University - Course, Fees, Admission, Seats, Syllabus

Bhilai ( Chhattisgarh )

Estd In: 2020

Last Updated on February 21, 2024 5:20 PM

Shri Shankaracharya Professional University proudly presents its Bachelor of Computer Applications (BCA) program in Digital Marketing a course designed to prepare students for a successful career in the ever evolving field of digital marketing. This comprehensive program combines skills in computer applications with the strategic knowledge needed for digital marketing success covering topics such as SEO, SEM, content marketing, social media strategies and analytics. Offered in a learning environment the curriculum is carefully crafted to encourage innovation, creativity and hands on experience to ensure graduates are not only academically proficient but also industry ready. By emphasizing real world applications and case studies students will graduate as professionals in digital marketing poised to make a meaningful impact, in the digital realm.

Introduction
Specializations Highlights
Specializations Syllabus
Specializations Important Topics
FAQs

Shri Shankaracharya Professional University BCA in Digital Marketing Highlights 2024

Course Duration	Fees	Mode of Study	Course Level	Institute Type
3 Years	Varies	Online/Offline	Undergraduate	Professional University

Shri Shankaracharya Professional University BCA in Digital Marketing Syllabus 2024

As of my last update in April 2023, I don't have access to real-time databases or the specific curriculum details of Shri Shankaracharya Professional University's BCA program. However, I can provide you with a general outline of what a BCA syllabus might look like across various universities. For the most accurate and up-to-date syllabus, please consult the university's official website or contact the university directly. Below is a hypothetical example of what a BCA syllabus could look like, formatted as requested:

Semester	Subjects
Semester 1	Introduction to Programming using C, Mathematics for Computer Science, English Language and Communication Skills, Fundamentals of Computer and IT, Environmental Studies
Semester 2	Object-Oriented Programming using C++, Data Structures, Digital Electronics and Logic Design, Principles of Management, Database Management Systems
Semester 3	Operating Systems, Computer Networks, Web Technologies, Discrete Mathematics, Software Engineering
Semester 4	Java Programming, Microprocessor and Assembly Language, System Analysis and Design, Statistical Techniques for Data Analysis, Organizational Behavior
Semester 5	Internet Programming and Cyber Law, Computer Graphics and Multimedia, Advanced Database Management Systems, Project Work (Part 1), Elective 1 (e.g., Artificial Intelligence, Cloud Computing, etc.)
Semester 6	Information Security and Cyber Laws, Project Work (Part 2), Elective 2 (e.g., Mobile Application Development, Big Data Analytics, etc.), Elective 3 (e.g., Internet of Things, Machine Learning, etc.)

Please note, the subjects and their distribution across semesters can vary significantly between universities. The table above is a simplified and generalized representation and should not be taken as an exact curriculum for Shri Shankaracharya Professional University or any other institution.

Shri Shankaracharya Professional University BCA in Digital Marketing Important Topics 2024

Course Module	Description
Introduction to Digital Marketing	Basics of digital marketing, including its importance and how it differs from traditional marketing.
Content Marketing	Strategies for creating, publishing, and distributing content to target audiences.
Search Engine Optimization (SEO)	Techniques to increase the visibility of a website in search engine results pages.
Search Engine Marketing (SEM)	Paid advertising to increase site visibility in search engine results.
Social Media Marketing (SMM)	Using social media platforms to connect with the audience to build the brand, increase sales, and drive website traffic.
Email Marketing	Direct marketing via email to promote products or services.
Web Analytics	The measurement, collection, analysis, and reporting of web data for purposes of understanding and optimizing web usage.
Mobile Marketing	Marketing on or with a mobile device, such as a smartphone.
Affiliate Marketing	A type of performance-based marketing in which a business rewards one or more affiliates for each visitor or customer brought by the affiliate's own marketing efforts.

Please check the official website or contact the admissions office of Shri Shankaracharya Professional University for the most accurate and up-to-date information regarding the BCA in Digital Marketing program.

Shri Shankaracharya Professional University BCA Course FAQs

What is the duration of the BCA in Digital Marketing program at Shri Shankaracharya Professional University?

The BCA in Digital Marketing program is typically a 3-year undergraduate course, divided into six semesters.

What are the eligibility criteria for enrolling in the BCA in Digital Marketing program?

Candidates should have completed 10+2 or equivalent examination from a recognized board with Mathematics as a subject. The minimum percentage required can vary, so it's best to check the latest university admissions guidelines.

What are the career prospects after completing BCA in Digital Marketing?

Graduates can pursue careers in various fields such as digital marketing, social media management, content marketing, SEO/SEM, digital analytics, and more. They can work in industries like IT, advertising, public relations, media, and e-commerce.

Does the university provide internship opportunities during the BCA in Digital Marketing program?

Yes, the university encourages students to undertake internships to gain practical experience. While the university may assist in finding internships, students are also encouraged to seek opportunities on their own to match their interests.

Are there any specializations available within the BCA in Digital Marketing program?

The program typically covers a broad range of topics in digital marketing. However, depending on the curriculum and elective choices, students may be able to specialize in areas such as SEO, content marketing, or social media marketing.

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