BCA in Digital Marketing at Amity University Bangalore - Course, Fees, Admission, Seats, Syllabus

Bangalore ( Karnataka )

Last Updated on February 21, 2024 5:41 PM

Amity University Bengaluru offers a Bachelor of Computer Applications (BCA) program in Digital Marketing aiming to provide students with the necessary skills and knowledge to succeed in the ever changing digital marketing field. This comprehensive course blends technical computer application basics with digital marketing concepts offering a well rounded education covering SEO, SEM, content marketing, social media and analytics. The curriculum is carefully designed to meet industry requirements ensuring that graduates are ready to tackle real world challenges. Emphasizing hands on learning the program includes projects, case studies and internships to enhance practical skills and increase job prospects. Delivered by professionals and academics the BCA in Digital Marketing at Amity University Bengaluru opens doors to various career paths in the digital realm making it an attractive option, for those aspiring to enter the field of digital marketing.

Introduction
Specializations Highlights
Specializations Syllabus
Specializations Important Topics
FAQs

Amity University Bangalore BCA in Digital Marketing Highlights 2024

Course Duration	Course Level	Course Fee	Mode of Study	Institute Type
3 Years	Undergraduate	Varies	Full-time	Private

Amity University Bangalore BCA in Digital Marketing Syllabus 2024

Semester	Subjects
Semester 1	Introduction to Digital Marketing, Fundamentals of Computer Programming, Mathematics for Computing, English Communication, Environmental Studies
Semester 2	Web Technologies, Database Management Systems, Data Structures, Principles of Marketing, Organizational Behavior
Semester 3	Content Marketing & Strategy, Social Media Marketing, Search Engine Optimization, Consumer Behavior, Statistics
Semester 4	Search Engine Marketing, Email Marketing, Mobile Marketing, Web Analytics, Financial Accounting
Semester 5	Digital Marketing Campaign Planning, E-commerce Marketing, Graphic Designing for Digital Marketers, Internship
Semester 6	Project Work, Emerging Trends in Digital Marketing, Digital Marketing Laws and Ethics, Elective

This table includes a simple structure with two columns: one for the semester and one for the subjects taught in that semester. Adjust the content as per the actual syllabus of the BCA in Digital Marketing program at Amity University Bengaluru.

Amity University Bangalore BCA in Digital Marketing Important Topics 2024

Core Computer Science	Digital Marketing Fundamentals	Web Technologies	Data Analytics	SEO and SEM Techniques	Social Media Marketing	Email Marketing	Content Marketing	Mobile Marketing	E-commerce Management	Online Reputation Management	Project Work/Internship

This table is a simplified representation and the actual course might include more specific subjects, electives, and practical projects. Always refer to the university's official curriculum for the most accurate information.

Amity University Bangalore BCA Course FAQs

What is the duration of the BCA in Digital Marketing program at Amity University Bengaluru?

The BCA in Digital Marketing program at Amity University Bengaluru is a 3-year undergraduate course.

How can I apply for the BCA in Digital Marketing at Amity University Bengaluru?

You can apply for the BCA in Digital Marketing at Amity University Bengaluru through their official website. The admission process involves filling out an application form, submitting the required documents, and appearing for a personal interview.

What is the fee structure for the BCA in Digital Marketing program at Amity University Bengaluru?

The fee structure for the BCA in Digital Marketing program at Amity University Bengaluru is subject to change every academic year. It is advisable to check the official university website or contact the admissions office for the most current fee details.

What is the selection criteria for the BCA in Digital Marketing program at Amity University Bengaluru?

The selection criteria for the BCA in Digital Marketing program at Amity University Bengaluru include academic performance in 10+2 or equivalent examination, performance in the personal interview, and any other criteria deemed relevant by the admissions committee.

What does the syllabus for the BCA in Digital Marketing at Amity University Bengaluru include?

The syllabus for the BCA in Digital Marketing at Amity University Bengaluru covers a wide range of topics including Digital Marketing Fundamentals, SEO, SEM, Content Marketing, Social Media Marketing, Web Analytics, Email Marketing, Mobile Marketing, and Digital Strategy and Planning. It also includes foundational courses in computer applications to provide a comprehensive understanding of both technical and marketing aspects.

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