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IMED Pune BCA in Digital Marketing

BCA in Digital Marketing at IMED Pune - Course, Fees, Admission, Seats, Syllabus

location Pune ( Maharashtra )
location Estd In: 1978
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BCA in Digital Marketing at IMED Pune - Course, Fees, Admission, Seats, Syllabus
location
Pune ( Maharashtra )
location
Estd In: 1978
Last Updated on February 20, 2024 6:09 PM
Welcome to IMED the Institute of Management & Entrepreneurship Development, an institution dedicated to providing high quality education in management and entrepreneurship. Our Bachelor of Computer Applications (BCA) in Digital Marketing program is designed for aspiring professionals seeking cutting edge knowledge in the field. With a focus on meeting the evolving demands of the digital marketing industry we ensure that our graduates are not only prepared for the current market but also equipped to adapt to future changes. **Course Fees;** At IMED we have competitively priced our BCA in Digital Marketing program to ensure accessibility without compromising on standards. The course fee covers all aspects of the learning experience, including tuition, lab access, library facilities and more. For up to date fee details we recommend contacting our admissions office as fees may vary each academic year based on educational standards and market requirements. **Facilities for BCA in Digital Marketing Students;** Students enrolled in our BCA, in Digital Marketing program can take advantage of an array of state of the art facilities designed to enhance their learning experience; **State of the art Computer Labs;** Our computer labs are equipped with cutting edge software and tools that're essential for digital marketing, such as SEO, SEM, content management systems and analytics platforms. **Library and Online Resources;** Access a collection of digital marketing books, journals and online resources to enhance your learning experience. **Interactive Classrooms;** Our modern classrooms are equipped with the teaching aids and technology to support interactive learning. **Incubation Center;** Gain exposure to real life projects and startups in the field of digital marketing through our incubation center. This opportunity will provide you with hands on experience in implementing digital marketing strategies. **Placement Opportunities;** At the Institute of Management & Entrepreneurship Development (IMED) we take pride in our placement cell that has a proven track record of securing lucrative and prestigious positions for our graduates. The BCA program in Digital Marketing enjoys placement rates due to the increasing demand for skilled professionals in this field. Our dedicated placement cell works tirelessly to build relationships with leading companies in the marketing sector. Students benefit from career counseling, placement training, guest lectures by industry professionals, workshops and internships. In conclusion the BCA program in Digital Marketing at IMED offers a curriculum that not only provides students with theoretical knowledge but also ample practical exposure necessary, for success.
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Table of Contents

IMED Pune BCA in Digital Marketing Highlights 2024

Course DurationCourse LevelCourse Tuition FeesMode of StudyInstitute Type
3 YearsUndergraduateVaries by region and scholarshipsFull-timePrivate

IMED Pune BCA in Digital Marketing Syllabus 2024

SemesterSubjects
Semester 1Introduction to Digital Marketing, Principles of Management, Fundamentals of Computer, Business Communication, Environmental Studies
Semester 2Content Marketing & Strategy, Web Analytics, Financial Accounting, Organizational Behavior, Business Economics
Semester 3SEO & SEM Techniques, Social Media Marketing, Database Management Systems, Consumer Behavior, Business Mathematics
Semester 4Email Marketing, E-commerce & Mobile Marketing, Management Accounting, Business Law, Research Methodology
Semester 5Online Reputation Management, Affiliate Marketing, Project Management, Entrepreneurship Development, Elective 1
Semester 6Capstone Project, Digital Marketing Strategy, International Business, Elective 2, Elective 3

IMED Pune BCA in Digital Marketing Important Topics 2024

Important Topics in Digital Marketing for BCA at INSTITUTE OF MANAGEMENT & ENTREPRENEURSHIP DEVELOPMENT
Introduction to Digital Marketing
Search Engine Optimization (SEO)
Content Marketing
Social Media Marketing (SMM)
Pay-Per-Click Advertising (PPC)
Email Marketing
Mobile Marketing
Web Analytics and Reporting
Affiliate Marketing
Digital Marketing Strategy and Planning

IMED Pune BCA Course FAQs

What is the duration of the BCA in Digital Marketing program?
The BCA in Digital Marketing program is typically a 3-year undergraduate course, divided into six semesters.
What are the eligibility criteria for enrolling in the BCA in Digital Marketing?
Candidates must have completed 10+2 or equivalent examination from a recognized board with Mathematics and English as subjects. Some institutes may also conduct entrance exams.
What skills will I gain from the BCA in Digital Marketing program?
The program aims to equip students with skills in digital marketing strategies, SEO, SEM, content marketing, social media marketing, data analytics, and understanding digital consumer behavior.
Are there any internship opportunities available during the program?
Yes, many institutes offer internship opportunities with industry partners or projects to provide practical experience and exposure to real-world digital marketing challenges.
What are the career prospects after completing a BCA in Digital Marketing?
Graduates can pursue careers as digital marketing specialists, SEO analysts, content marketing managers, social media managers, digital marketing consultants, and more in various industries.

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