BCA in Digital Marketing at Indrashil University - Course, Fees, Admission, Seats, Syllabus

Ahmedabad ( Gujarat )

Estd In: 2017

Last Updated on February 20, 2024 4:50 PM

"We are thrilled to introduce the Bachelor of Computer Applications (BCA) in Digital Marketing program at Indrashil University. This designed program aims to equip students with the latest skills and knowledge needed to thrive in the constantly evolving field of digital marketing. Our unique curriculum combines the foundations of computer applications with strategic insights into digital marketing covering a wide range of topics such as search engine optimization, social media marketing, digital analytics and content marketing. At Indrashil University students can expect exceptional guidance from instructors access to state of the art facilities and a stimulating learning environment that encourages creativity, critical thinking and practical expertise. Whether you aspire to be a marketing strategist, a content marketing specialist or an expert in digital analytics our BCA in Digital Marketing program will provide you with the necessary tools to achieve your professional goals, in the digital realm."

Introduction
Specializations Highlights
Specializations Syllabus
Specializations Important Topics
FAQs

Indrashil University BCA in Digital Marketing Highlights 2024

Course Duration	Course Level	Course Fee	Mode of Study	Institute Type
3 Years	Undergraduate	Varies	Full-time	University

Indrashil University BCA in Digital Marketing Syllabus 2024

Semester	Subjects
Semester 1	Introduction to Digital Marketing, Fundamentals of Computer Programming, Mathematics for Computer Science, English for Communication, Environmental Studies
Semester 2	Web Technologies, Database Management Systems, Data Structures, Principles of Marketing, Organizational Behavior
Semester 3	Content Marketing & Strategy, Social Media Marketing, Operating Systems, Computer Networks, Business Analytics
Semester 4	Search Engine Optimization, Search Engine Marketing, E-Commerce & Digital Business Models, Mobile Marketing, Financial Management
Semester 5	Email Marketing, Affiliate Marketing, Web Analytics, Project Management, Elective 1
Semester 6	Capstone Project, Digital Marketing Campaign Planning, Elective 2, Elective 3, Internship/Industrial Training

This table is a simplified and generic version of what a BCA in Digital Marketing syllabus might look like, structured in a semester-wise format. For specifics, including the exact subjects, their codes, and detailed descriptions, please refer to the official syllabus provided by Indrashil University.

Indrashil University BCA in Digital Marketing Important Topics 2024

Important Topics in BCA Digital Marketing at Indrashil University
Foundations of Digital Marketing
Content Creation and Strategy
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Email Marketing
Web Analytics and Data Analysis
Mobile Marketing
Digital Advertising and PPC
E-commerce Marketing
User Experience (UX) Design
Graphic Design for Digital Marketers
Video Marketing
Strategic Digital Marketing Planning
Legal and Ethical Aspects of Digital Marketing

Indrashil University BCA Course FAQs

What is the duration of the BCA in Digital Marketing course at Indrashil University?

The BCA in Digital Marketing course at Indrashil University is a 3-year undergraduate program, divided into six semesters.

What are the eligibility criteria for enrolling in the BCA in Digital Marketing course at Indrashil University?

To enroll in the BCA in Digital Marketing course at Indrashil University, candidates must have completed their 10+2 from a recognized board with a minimum of 50% marks in aggregate. Proficiency in English and basic computer knowledge is also recommended.

What is the admission process for the BCA in Digital Marketing at Indrashil University?

The admission process for the BCA in Digital Marketing at Indrashil University typically involves submission of the application form, followed by a personal interview. The university may also consider the marks obtained in 10+2 for final selection.

What are the career prospects after completing BCA in Digital Marketing from Indrashil University?

After completing the BCA in Digital Marketing from Indrashil University, graduates can pursue various roles such as Digital Marketing Manager, SEO Specialist, Content Marketing Manager, Social Media Manager, and Digital Analytics Expert, among others in industries like IT, advertising, e-commerce, and digital marketing agencies.

Does Indrashil University provide placement assistance for BCA in Digital Marketing students?

Yes, Indrashil University provides placement assistance to students enrolled in the BCA in Digital Marketing course. The university has a dedicated placement cell that organizes campus drives, workshops, and seminars to prepare students for their careers and helps them secure positions in reputed companies.

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