BCA in Digital Marketing at Kanya Mahavidyalaya - Course, Fees, Admission, Seats, Syllabus

Jhalawar ( Rajasthan )

Last Updated on February 21, 2024 5:42 PM

Kanya Mahavidyalaya, situated in Jalandhar, Punjab, India is an institution dedicated to womens education since its establishment in 1886. With a focus on empowering women through learning the college has adapted and grown significantly over time. Providing a selection of undergraduate, postgraduate and professional programs in fields like Arts, Science, Commerce, Information Technology and Management. These courses are tailored to meet the educational requirements of women by promoting academic success, personal development and skill enhancement. The college regularly updates its curriculum to align with the evolving professional landscape to equip students with the necessary tools to thrive in todays global workforce. Affiliated with Guru Nanak Dev University in Amritsar Kanya Mahavidyalaya is renowned for its high quality education offerings, experienced faculty members and modern facilities. Establishing itself as a leading institution for womens education, in North India.

Introduction
Specializations Highlights
Specializations Syllabus
Specializations Important Topics

Kanya Mahavidyalaya BCA in Digital Marketing Highlights 2024

Course Duration	Fees	Mode of Study	Course Level	Institute Type
3 Years	Varies	Full-time	Undergraduate	Private

Kanya Mahavidyalaya BCA in Digital Marketing Syllabus 2024

Semester	Subjects
Semester 1	Introduction to Digital Marketing, Basics of Management, Computer Programming, English Communication, Mathematics for Computer Science
Semester 2	Web Technologies, Database Management Systems, Financial Accounting, Content Writing & Strategy, Environmental Studies
Semester 3	Search Engine Optimization (SEO), Social Media Marketing, Data Structures and Algorithms, Consumer Behavior & Market Research, Business Economics
Semester 4	Search Engine Marketing (SEM), Email Marketing, Web Analytics, Object-Oriented Programming, E-Commerce
Semester 5	Mobile Marketing, Digital Advertising & Google AdWords, Project Management, Cyber Laws & Ethics, Elective 1 (e.g., Graphic Designing for Marketers)
Semester 6	Internship/Project Work, Digital Marketing Strategy, Elective 2 (e.g., Video Marketing), Elective 3 (e.g., Influencer Marketing), Elective 4 (e.g., Advanced Web Analytics)

This table is a simplified representation and should be adjusted according to the actual curriculum provided by the institution. Electives and specific course offerings can vary greatly between programs and institutions.

Kanya Mahavidyalaya BCA in Digital Marketing Important Topics 2024

Module	Important Topics
Introduction to Digital Marketing	Overview of Digital Marketing, Digital Marketing vs Traditional Marketing, Digital Marketing Channels, Introduction to SEO, SEM, SMM
Content Marketing	Content Creation, Content Strategy, Blogging, Video Marketing, Content Marketing Tools
Search Engine Optimization (SEO)	Keyword Research, On-page SEO, Off-page SEO, Technical SEO, SEO Tools
Social Media Marketing (SMM)	Facebook Marketing, Instagram Marketing, LinkedIn Marketing, Twitter Marketing, Social Media Analytics
Email Marketing	Email Campaign Strategy, Email Design, Email Personalization, Email Analytics, GDPR for Email Marketing
Pay-Per-Click (PPC) & Google Ads	PPC Fundamentals, Google Ads Setup, Campaign Management, Conversion Tracking, PPC Optimization
Web Analytics	Introduction to Google Analytics, Real-Time Reports, Audience Reports, Acquisition Reports, Conversion Reports
Digital Marketing Strategy	Digital Marketing Planning, SWOT Analysis, Digital Marketing Tools, Campaign Analysis, Future Trends in Digital Marketing

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BCA in Digital Marketing at Kanya Mahavidyalaya - Course, Fees, Admission, Seats, Syllabus

Table of Contents

Kanya Mahavidyalaya BCA in Digital Marketing Highlights 2024

Kanya Mahavidyalaya BCA in Digital Marketing Syllabus 2024

Kanya Mahavidyalaya BCA in Digital Marketing Important Topics 2024

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