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Mohyal Educational Research Institute of Technology BCA in Digital Marketing

BCA in Digital Marketing at Mohyal Educational Research Institute of Technology - Course, Fees, Admission, Seats, Syllabus

location Delhi ( Delhi / NCR )
location Estd In: 1999
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BCA in Digital Marketing at Mohyal Educational Research Institute of Technology - Course, Fees, Admission, Seats, Syllabus
location
Delhi ( Delhi / NCR )
location
Estd In: 1999
Last Updated on February 20, 2024 6:06 PM
The Digital Marketing program offered by Mohyal Educational Research Institute of Technology known as Bachelor of Computer Applications (BCA) is an comprehensive course that combines computer applications with a deep understanding of the digital marketing landscape. It aims to equip students with the skills and knowledge to meet the evolving demands of the digital world. This unique blend of technology and marketing makes graduates highly sought after by employers in industries. The curriculum is carefully designed to cover topics such as search engine optimization (SEO) social media marketing, content marketing, email marketing, analytics and more. Alongside these marketing subjects students also gain a solid foundation in computer programming, web development and database management. Spanning over a period of three years this program emphasizes hands on learning through projects, workshops and internships. This practical approach ensures that graduates not possess theoretical knowledge but are also prepared for real world challenges in the digital marketing field. The Mohyal Educational Research Institute of Technology is renowned for its commitment to providing education facilities and experienced faculty who guide students towards achieving their career goals, in the domain of digital marketing.
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Table of Contents

Mohyal Educational Research Institute of Technology BCA in Digital Marketing Syllabus 2024

SemesterSubjects/Topics
Semester 1Introduction to Digital Marketing, Basics of Management, Computer Fundamentals, English Language and Communication Skills, Mathematics for Computer Science
Semester 2Web Technologies, Content Writing and Marketing, Graphic Designing for Digital Marketers, Database Management Systems, Organizational Behavior
Semester 3Search Engine Optimization (SEO), Social Media Marketing, Data Analytics and Interpretation, Financial Accounting, Consumer Behavior
Semester 4Email Marketing, Mobile Marketing, E-Commerce and Digital Business Models, Business Law, Elective (Choice of Specialization)
Semester 5Pay-Per-Click (PPC) Advertising, Affiliate Marketing, Web Analytics, Project Management, Elective (Advanced Digital Marketing Strategies)
Semester 6Capstone Project, Internship/Practical Experience, Emerging Trends in Digital Marketing, Strategic Management, Elective (Innovative Marketing Technologies)
This table is a broad and generalized curriculum that might be found in a BCA in Digital Marketing program. Actual course offerings, names, and the sequence can vary. Always refer to the specific curriculum provided by the institution for the most accurate and current information.

Mohyal Educational Research Institute of Technology BCA in Digital Marketing Important Topics 2024

### Mohyal Educational Research Institute of Technology BCA in Digital Marketing Important Topics
SemesterImportant Topics
Semester 1Introduction to Digital Marketing, Basics of Marketing, Web Designing & Development
Semester 2Content Marketing & Strategy, Search Engine Optimization (SEO)
Semester 3Social Media Marketing, Email Marketing
Semester 4Pay-Per-Click (PPC) Advertising, Affiliate Marketing
Semester 5Mobile Marketing, Web Analytics
Semester 6Digital Marketing Strategy, Project Work

Mohyal Educational Research Institute of Technology BCA Course FAQs

What is the BCA in Digital Marketing at Mohyal Educational Research Institute of Technology?
The BCA in Digital Marketing at Mohyal Educational Research Institute of Technology is an undergraduate program designed to provide students with a comprehensive understanding of digital marketing principles, tools, and strategies, alongside a strong foundation in computer applications.
What are the eligibility criteria for the BCA in Digital Marketing at Mohyal Educational Research Institute of Technology?
The eligibility criteria for the BCA in Digital Marketing program typically include completion of 10+2 or equivalent examination from a recognized board with a minimum aggregate score, often around 50%. Some background in computer science or mathematics may be preferred but not mandatory.
How can I apply for the BCA in Digital Marketing at Mohyal Educational Research Institute of Technology?
To apply for the BCA in Digital Marketing, candidates need to visit the official website of Mohyal Educational Research Institute of Technology and fill out the online application form. The process may involve submitting academic documents, personal details, and possibly a registration fee.
What is the duration of the BCA in Digital Marketing program at Mohyal Educational Research Institute of Technology?
The BCA in Digital Marketing program is typically a 3-year undergraduate course, divided into six semesters.
What kind of career opportunities can I expect after completing the BCA in Digital Marketing from Mohyal Educational Research Institute of Technology?
After completing the BCA in Digital Marketing, graduates can expect opportunities in various fields such as digital marketing agencies, e-commerce companies, digital consultancy firms, and many other organizations looking for digital marketing professionals. Positions may include digital marketing specialist, SEO analyst, content marketing manager, social media manager, and more.

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