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Naraina Group Of Institutions BCA in Digital Marketing

BCA in Digital Marketing at Naraina Group Of Institutions - Course, Fees, Admission, Seats, Syllabus

location Kanpur ( Uttar Pradesh )
location Estd In: 2011
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BCA in Digital Marketing at Naraina Group Of Institutions - Course, Fees, Admission, Seats, Syllabus
location
Kanpur ( Uttar Pradesh )
location
Estd In: 2011
Last Updated on February 20, 2024 6:23 PM
The Naraina Group Of Institutions offers a Bachelor of Computer Applications (BCA) in Digital Marketing, which's an innovative program designed to provide students with a combination of technical skills and marketing knowledge that is tailored for the digital era. This program has been carefully structured to meet the changing demands of the marketing industry by integrating foundational computer applications knowledge with cutting edge digital marketing strategies. The curriculum covers important topics such as SEO, SEM, content marketing, social media marketing and data analytics among others. This comprehensive approach ensures that graduates are well equipped to navigate the complexities of the marketing landscape. One of the highlights of this program is its emphasis on practical learning. Students gain hands on experience through projects, internships and workshops conducted by industry experts. This not enhances their learning but also significantly improves their employability upon graduation. Additionally the fees for this program are competitive making it accessible to a range of students. Upon completion of this program graduates have career prospects in fields such as digital marketing specialists, SEO analysts, social media managers and content marketers. The Naraina Group Of Institutions has a placement cell that actively works towards connecting students with top employers in the industry. This ensures a transition from academia to professional life, for our graduates. The BCA program in Digital Marketing at Naraina Group Of Institutions is an option for individuals seeking to build a thriving career in this ever evolving field. The course places importance on both technical expertise and practical skills making it an excellent choice, for those aiming to excel in the industry.
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Naraina Group Of Institutions BCA in Digital Marketing Highlights 2024

Course Duration3 Years
Course LevelUndergraduate
Course Tuition FeesVaries
Mode of StudyFull Time
Institute TypePrivate

Naraina Group Of Institutions BCA in Digital Marketing Syllabus 2024

For a BCA program that focuses on Digital Marketing at Naraina Group Of Institutions or a similar educational institution the curriculum combines core computer science subjects with digital marketing topics. This combination ensures that students not gain an understanding of the technical aspects of software development but also acquire the necessary skills to utilize digital technologies for marketing purposes. Here are some important topics that would be relevant, for such a program; **Search Engine Optimization (SEO)** refers to techniques aimed at improving the visibility of websites in search engine results pages. 3. **Content Marketing** involves strategies that focus on creating, publishing and distributing content to attract and engage a target audience. 4. **Social Media Marketing** utilizes platforms such as Facebook, Twitter, Instagram and LinkedIn to promote brands. Engage with customers. 5. **Email Marketing** entails the use of strategies for designing and sending promotional emails to promote products or services. 6. **Pay Per Click (PPC) Advertising** involves understanding platforms like Google Ads and Bing Ads along with strategies for managing paid advertising campaigns. 7. **Web Analytics** involves using tools like Google Analytics to track website traffic gain insights into user behavior and measure the effectiveness of marketing initiatives. 8. Developing a **Digital Marketing Strategy** that aligns with business objectives is crucial for success, in the online sphere. 9. Strategies related to promoting and selling products or services are specifically categorized under **E commerce Marketing**. 10. **Mobile Marketing** which includes app based marketing, mobile websites and SMS promotions focuses on reaching customers through their devices. "Basics of design software like Adobe Photoshop and Illustrator for marketers to create marketing materials. Creating engaging video content for marketing purposes. Exploring the digital technologies, in the field."

Naraina Group Of Institutions BCA in Digital Marketing Important Topics 2024

As of my update in April 2023 I don't have the exact curriculum details for the BCA in Digital Marketing program at Naraina Group Of Institutions for each specific year. However I can give you an overview of the important topics typically included in a BCA program that focuses on Digital Marketing. To get the accurate and up to date information I recommend visiting Naraina Group Of Institutions official website or directly contacting their academic department. In the year of the program students are usually introduced to Digital Marketing concepts along with basics of Marketing, Web Technologies, Programming Fundamentals and Communication Skills. Moving on to the year topics such as Search Engine Optimization (SEO) Search Engine Marketing (SEM) Social Media Marketing (SMM) Email Marketing, Web Analytics and Content Marketing are commonly covered. In the year of studies students delve into more advanced Digital Marketing strategies including Mobile Marketing, Digital Sales and Lead Generation, E commerce Marketing. Additionally there may be a Project Work or Internship component as part of application. Please note that this outline provides an idea of what is typically covered in a BCA program with emphasis on Digital Marketing. For course details and breakdowns, by year it is advisable to refer to Naraina Group Of Institutions curriculum materials.

Naraina Group Of Institutions BCA Course FAQs

What is BCA in Digital Marketing at Naraina Group Of Institutions?
BCA in Digital Marketing at Naraina Group Of Institutions is an undergraduate program that combines the fields of computer applications and digital marketing. It aims to equip students with the technical skills required for digital marketing strategies and tools, along with a strong foundation in computer applications.
What are the eligibility criteria for Naraina Group Of Institutions BCA in Digital Marketing?
The eligibility criteria for Naraina Group Of Institutions BCA in Digital Marketing typically include completion of 10+2 or equivalent examination from a recognized board with Mathematics as a subject. However, specific criteria may vary, so it's advisable to check the official website or contact the admissions office for the most accurate information.
How can I apply for BCA in Digital Marketing at Naraina Group Of Institutions?
To apply for BCA in Digital Marketing at Naraina Group Of Institutions, candidates usually need to fill out an application form available on the institution's official website. The process may involve submitting academic records, personal details, and possibly appearing for an entrance test or interview, depending on the institution's admission policy.
What is the duration of the BCA in Digital Marketing program at Naraina Group Of Institutions?
The BCA in Digital Marketing program at Naraina Group Of Institutions typically spans over a period of 3 years, divided into 6 semesters.
What career opportunities are available after completing BCA in Digital Marketing from Naraina Group Of Institutions?
After completing BCA in Digital Marketing from Naraina Group Of Institutions, graduates can explore various career opportunities such as digital marketing specialist, SEO analyst, social media manager, content marketing manager, digital marketing consultant, and many others in the field of digital marketing and IT industries.

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