BCA in Digital Marketing at SONA DEVI UNIVERSITY - Course, Fees, Admission, Seats, Syllabus

Ghatsila ( Jharkhand )

Estd In: 2023

Last Updated on February 21, 2024 5:26 PM

SONA DEVI UNIVERSITY is excited to present its BCA in Digital Marketing program aimed at providing students with a solid understanding and practical skills necessary to thrive in the ever evolving realm of digital marketing. This unique course blends the fundamentals of computer applications with the creative and strategic aspects of digital marketing ensuring that graduates are well equipped to tackle the challenges and opportunities in the digital landscape. The curriculum encompasses an array of subjects, such as search engine optimization (SEO) social media marketing, content marketing, email marketing, digital analytics and mobile marketing. Emphasizing real world applications students will gain hands on experience through projects, internships and case studies guided by faculty members and industry professionals. This program caters to individuals aspiring to enter the field of marketing by providing a strong technical foundation alongside expertise in online marketing strategies. Upon finishing the program students will be ready to pursue careers across various sectors, like digital marketing agencies, e commerce firms and corporate marketing departments.

Introduction
Specializations Highlights
Specializations Syllabus
Specializations Important Topics
FAQs

SONA DEVI UNIVERSITY BCA in Digital Marketing Highlights 2024

Course Duration	Course Level	Course Tuition Fees	Mode of Study	Institute Type
3 Years	Undergraduate	Varies by Region	Online/On-campus	Private

SONA DEVI UNIVERSITY BCA in Digital Marketing Syllabus 2024

Semester	Subjects	Topics
Semester 1	Introduction to Programming, Mathematics for Computer Science, Computer Fundamentals, English Communication, Environmental Studies	Basics of Programming in C, Discrete Mathematics, Hardware and Software Concepts, Communication Skills, Environmental Issues
Semester 2	Data Structures, Object-Oriented Programming, Digital Electronics, Database Management Systems, Personality Development	Arrays, Stacks, Queues, C++, Logic Gates, SQL Queries, Soft Skills
Semester 3	Operating Systems, Web Technologies, Computer Networks, Management Accounting, Probability and Statistics	Process Management, HTML/CSS, Networking Basics, Financial Accounting, Probability Theories
Semester 4	Software Engineering, Java Programming, Microprocessors, Financial Management, Linear Algebra	SDLC Models, Java Basics, Assembly Language, Investment Decisions, Matrix Operations
Semester 5	Computer Graphics, Advanced Web Technologies, Linux Programming, Project Management, Elective I	OpenGL, PHP/JavaScript, Shell Scripting, Agile Methods, Subject based on Elective
Semester 6	Artificial Intelligence, Mobile Application Development, Cyber Security, Project Work, Elective II	Machine Learning Basics, Android/iOS Development, Information Security Principles, Major Project, Subject based on Elective

This table is a simplified representation and should be used as a general guide. The actual subjects and topics can vary. Electives are typically chosen from a list of subjects provided by the university, allowing students to specialize in areas of their interest.

SONA DEVI UNIVERSITY BCA in Digital Marketing Important Topics 2024

Important Topics in BCA Digital Marketing Course at SONA DEVI UNIVERSITY
Introduction to Digital Marketing
Search Engine Optimization (SEO)
Content Marketing
Social Media Marketing (SMM)
Pay-Per-Click Advertising (PPC)
Email Marketing
Web Analytics
Mobile Marketing
Affiliate Marketing
Digital Marketing Strategy

SONA DEVI UNIVERSITY BCA Course FAQs

What is the duration of the BCA in Digital Marketing programme at Sona Devi University?

The BCA in Digital Marketing programme at Sona Devi University spans over a period of 3 years, divided into 6 semesters.

What are the eligibility criteria for enrolling in the BCA in Digital Marketing at Sona Devi University?

To be eligible for the BCA in Digital Marketing at Sona Devi University, candidates must have completed their 10+2 from a recognised board with a minimum of 50% marks in aggregate.

What is the fee structure for the BCA in Digital Marketing programme at Sona Devi University?

The total fee for the BCA in Digital Marketing programme at Sona Devi University is Rs 1,20,000, which can be paid in instalments of Rs 40,000 per year.

What are the career prospects after completing BCA in Digital Marketing from Sona Devi University?

After completing the BCA in Digital Marketing from Sona Devi University, graduates can pursue careers as Digital Marketing Managers, SEO Specialists, Content Marketing Managers, Social Media Managers, and Digital Marketing Analysts among others.

Does Sona Devi University provide placement assistance for BCA in Digital Marketing students?

Yes, Sona Devi University has a dedicated placement cell that provides placement assistance to students of the BCA in Digital Marketing programme. The university has tie-ups with various leading companies in the digital marketing sector.

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