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YBN University BCA in Digital Marketing

BCA in Digital Marketing at YBN University - Course, Fees, Admission, Seats, Syllabus

location Ranchi ( Jharkhand )
location Estd In: 2017
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BCA in Digital Marketing at YBN University - Course, Fees, Admission, Seats, Syllabus
location
Ranchi ( Jharkhand )
location
Estd In: 2017
Last Updated on February 15, 2024 4:13 PM
YBN University, an esteemed institution known for its comprehensive educational offerings has introduced an innovative program specifically designed to cater to the needs of the digital age. The Bachelor of Computer Applications (BCA) in Digital Marketing. This specialized course aims to equip students with the skills and knowledge necessary to thrive in the ever evolving landscape of digital marketing. The curriculum covers topics such as Search Engine Optimization (SEO) Social Media Marketing (SMM) Email Marketing, Content Marketing and Digital Analytics ensuring that students have a well rounded understanding of digital marketing strategies and tools. To ensure attention and a personalized learning experience YBN University only accepts a limited number of students into this program each academic year. The competitive fee structure makes it accessible to a range of students who are passionate about pursuing a career in digital marketing. Admission into this program is based on performance in a relevant entrance exam, which reflects the universitys commitment to enrolling students who possess strong foundational knowledge and aptitude for the field. This BCA in Digital Marketing program stands out as an opportunity for aspiring professionals, in this field offering both theoretical knowledge and practical application to navigate the world of digital marketing successfully.
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Table of Contents

YBN University BCA in Digital Marketing Highlights 2024

Course DurationCourse LevelFeeMode of StudyInstitute Type
3 YearsUndergraduateVariesOnline/DistanceUniversity

YBN University BCA in Digital Marketing Syllabus 2024

SemesterSubjects
1st SemesterIntroduction to Digital Marketing, Basics of Management, Computer Programming, English Language & Communication Skills
2nd SemesterWeb Analytics, Content Marketing, Database Management Systems, Organizational Behavior
3rd SemesterSEO & SEM Techniques, Social Media Marketing, Financial Accounting, Business Data Processing
4th SemesterEmail Marketing, Mobile Marketing, Entrepreneurship Development, Business Law
5th SemesterOnline Advertising, E-commerce Marketing, Project Work (Part 1), Elective 1
6th SemesterDigital Marketing Strategy, Affiliate Marketing, Project Work (Part 2), Elective 2
Please replace the content with the actual syllabus for YBN University's BCA in Digital Marketing program as needed.

YBN University BCA in Digital Marketing Important Topics 2024

Important Topics in BCA in Digital Marketing
Introduction to Digital Marketing
Search Engine Optimization (SEO)
Content Marketing
Social Media Marketing (SMM)
Pay-Per-Click Advertising (PPC)
Email Marketing
Web Analytics
Mobile Marketing
Affiliate Marketing
Online Reputation Management

YBN University BCA Course FAQs

What is the eligibility criteria for BCA in Digital Marketing at YBN University?
The eligibility criteria for BCA in Digital Marketing at YBN University require candidates to have completed their 10+2 or equivalent examination from a recognized board with a minimum aggregate score of 50%. Candidates from all streams (Science, Commerce, Arts) are eligible to apply.
What is the course fee for BCA in Digital Marketing at YBN University?
The course fee for BCA in Digital Marketing at YBN University typically ranges from INR 30,000 to INR 50,000 per annum. However, fees may vary based on the academic year and other factors. It's advisable to check the official university website or contact the admissions office for the most current fee structure.
Are there any entrance exams accepted by YBN University for admission into the BCA in Digital Marketing program?
YBN University does not specifically require entrance exams for admission into the BCA in Digital Marketing program. Admissions are generally based on the merit of the 10+2 examination. However, the university may conduct its own entrance test or interview as part of the selection process if deemed necessary.
What is the selection process for BCA in Digital Marketing at YBN University?
The selection process for BCA in Digital Marketing at YBN University typically involves a review of the candidate's academic performance in their 10+2 or equivalent examination. The university may also conduct a personal interview or an entrance test to evaluate the candidate's suitability for the program. Final selection is based on the cumulative performance in these assessments.
Does YBN University offer any financial aid or scholarships for students enrolling in the BCA in Digital Marketing program?
Yes, YBN University offers financial aid and scholarships to deserving and needy students enrolling in the BCA in Digital Marketing program. Scholarships may be awarded based on academic merit, sports achievements, or financial need. Candidates are encouraged to apply for scholarships at the time of admission by submitting the necessary documentation for consideration.

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