Attribute | Details |
---|---|
Course Duration | 3 Years |
Course Level | Undergraduate |
Course Tuition Fees | Varies (Please check the university's official website) |
Mode of Study | Full Time |
Institute Type | Private |
Semester | Courses |
---|---|
Semester 1 | Introduction to Digital Marketing, Basic Programming, Mathematics I, English Communication, Environmental Studies |
Semester 2 | Web Technologies, Mathematics II, Graphic Designing, Content Writing, Business Communication |
Semester 3 | SEO and SEM Techniques, Data Structures, Database Management Systems, Consumer Behavior, E-Commerce |
Semester 4 | Social Media Marketing, Advanced Programming, Analytics and Reporting, Digital Strategy, Financial Management |
Semester 5 | Email Marketing, Mobile Marketing, Project Management, Elective I, Elective II |
Semester 6 | Internship/Project, Digital Marketing Laws, Elective III, Elective IV, Leadership and Entrepreneurship |
Core Computer Science Topics | Digital Marketing Specialization Topics |
---|---|
Programming Fundamentals | Introduction to Digital Marketing |
Database Management Systems | Search Engine Optimization (SEO) |
Data Structures and Algorithms | Content Marketing |
Web Technologies | Social Media Marketing |
Software Engineering | Pay-Per-Click (PPC) Advertising |
Operating Systems | Email Marketing |
Computer Networks | Web Analytics |
Object-Oriented Programming | Mobile Marketing |
Information Security | Digital Marketing Strategy |