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Karunya Institute of Technology and Sciences BCA in Digital Marketing

BCA in Digital Marketing at Karunya Institute of Technology and Sciences - Course, Fees, Admission, Seats, Syllabus

location Coimbatore ( Tamil Nadu )
location Estd In: 1981
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BCA in Digital Marketing at Karunya Institute of Technology and Sciences - Course, Fees, Admission, Seats, Syllabus
location
Coimbatore ( Tamil Nadu )
location
Estd In: 1981
Last Updated on February 20, 2024 5:07 PM
The Digital Marketing Bachelor of Computer Applications (BCA) program at Karunya Institute of Technology and Sciences also known as Karunya University is a cutting edge program designed to provide students with knowledge of the digital marketing landscape combined with a strong foundation in computer applications. This comprehensive curriculum is carefully structured to cover areas such as Search Engine Optimization (SEO) Social Media Marketing, Content Marketing, Email Marketing and Analytics. It ensures that graduates are well equipped with the strategies and tools to navigate the world of digital marketing. Karunya University takes pride in its faculty, which consists of experienced professionals and academics who bring a wealth of knowledge and industry expertise into the classroom. This enriches the learning experience by providing students with real world insights into the applications of digital marketing principles. The admission process for the BCA in Digital Marketing program is highly competitive. Applicants are evaluated based on their achievements and their passion for the field. Prospective students are encouraged to showcase their interest and aptitude for marketing as these factors play a crucial role in the selection process. This program is a choice, for individuals looking to establish a career in the ever evolving digital marketing industry. It offers a blend of technical skills and marketing acumen that is highly sought after in todays digital age.
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Table of Contents

Karunya Institute of Technology and Sciences BCA in Digital Marketing Highlights 2024

HighlightDetails
Course Duration3 Years
Course LevelUndergraduate
Course Tuition FeesRs. 1,20,000 (Approx.)
Mode of StudyFull Time
Institute TypePrivate

Karunya Institute of Technology and Sciences BCA in Digital Marketing Syllabus 2024

SemesterSubjects
Semester 1Introduction to Digital Marketing, Principles of Management, Fundamentals of Computer Programming, Mathematics for Computing, English for Communication, Environmental Studies
Semester 2Web Analytics, Content Marketing, Object-Oriented Programming, Database Management Systems, Professional Communication, Indian Constitution
Semester 3Search Engine Optimization (SEO), Social Media Marketing, Data Structures and Algorithms, Operating Systems, Business Economics, Personality Development
Semester 4Search Engine Marketing (SEM), Email Marketing, Computer Networks, Software Engineering, Financial Management, Marketing Management
Semester 5Mobile Marketing, Affiliate Marketing, Cyber Security, Cloud Computing, Elective I, Elective II, Mini Project
Semester 6Digital Marketing Strategy, E-Commerce Management, Elective III, Elective IV, Major Project, Internship
This table provides a semester-wise syllabus overview for the BCA in Digital Marketing course at Karunya Institute of Technology and Sciences (Karunya University). Please note that the actual course offerings and syllabus might vary, and it's always best to refer to the official university website or contact the university directly for the most current information.

Karunya Institute of Technology and Sciences BCA in Digital Marketing Important Topics 2024

Important Topics of BCA in Digital Marketing at Karunya Institute of Technology and Sciences
Introduction to Digital Marketing
Content Marketing and Strategy
Search Engine Optimization (SEO)
Search Engine Marketing (SEM)
Social Media Marketing (SMM)
Email Marketing
Web Analytics
Mobile Marketing
Affiliate Marketing
Online Reputation Management
Digital Marketing Laws and Ethics
Project Work/Internship

Karunya Institute of Technology and Sciences BCA Course FAQs

What is the duration of the BCA in Digital Marketing program at Karunya Institute of Technology and Sciences?
The BCA in Digital Marketing program at Karunya Institute of Technology and Sciences is a 3-year undergraduate course.
What are the eligibility criteria for enrolling in the BCA in Digital Marketing at Karunya University?
To enroll in the BCA in Digital Marketing at Karunya University, candidates must have completed their 10+2 or equivalent examination with Mathematics as a subject and secured a minimum of 50% marks.
Does Karunya Institute of Technology and Sciences provide placement opportunities for BCA in Digital Marketing graduates?
Yes, Karunya Institute of Technology and Sciences has a dedicated placement cell that works towards providing placement opportunities to its BCA in Digital Marketing graduates with various reputed companies.
What are the key subjects covered in the BCA in Digital Marketing program at Karunya University?
The BCA in Digital Marketing program at Karunya University covers key subjects such as Digital Marketing Strategies, SEO, SEM, Content Marketing, Social Media Marketing, Web Analytics, and Email Marketing among others.
How can I apply for the BCA in Digital Marketing program at Karunya Institute of Technology and Sciences?
Candidates can apply for the BCA in Digital Marketing program at Karunya Institute of Technology and Sciences through the official university website. The application process involves filling out an online application form and submitting the required documents and application fee.

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