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RCM Bhubaneswar BCA in Digital Marketing

BCA in Digital Marketing at RCM Bhubaneswar - Course, Fees, Admission, Seats, Syllabus

location Bhubaneswar ( Odisha )
location Estd In: 1982
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BCA in Digital Marketing at RCM Bhubaneswar - Course, Fees, Admission, Seats, Syllabus
location
Bhubaneswar ( Odisha )
location
Estd In: 1982
Last Updated on February 20, 2024 4:44 PM
The Regional College of Management, Bhubaneswar takes pride in introducing its Bachelor of Computer Application (BCA) in Digital Marketing course. This innovative program aims to provide students with an understanding of digital marketing strategies and tools combined with a strong foundation in computer applications. The course is carefully designed to meet the changing demands of the digital marketing industry offering a balanced mix of theoretical knowledge and practical experience. By covering areas such as search engine optimization, social media marketing, content marketing and data analytics students are equipped for successful careers in this dynamic field. This program is a choice, for those who aspire to become skilled digital marketing professionals by combining technology and creativity to drive business growth.
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RCM Bhubaneswar BCA in Digital Marketing Highlights 2024

Course Duration3 Years
Course LevelUndergraduate
Course Tuition FeesVaries (Please check the latest on the college website)
Mode of StudyFull Time
Institute TypePrivate

RCM Bhubaneswar BCA in Digital Marketing Syllabus 2024

As of my last update in April 2023, I don't have access to the specific syllabus details for the BCA in Digital Marketing at the Regional College of Management, Bhubaneswar. However, I can provide you with a general template for how such a syllabus might be structured based on common subjects covered in BCA Digital Marketing programs. Please note, for the most accurate and up-to-date syllabus, you should consult the official website of the Regional College of Management, Bhubaneswar, or contact them directly. Here's a simplified HTML table format that you can use to fill in the actual syllabus once you have the specific details:
SemesterSubject CodeSubject NameCredits
1DM101Introduction to Digital Marketing4
1CS102Computer Fundamentals4
This table structure includes columns for the semester, subject code, subject name, and credits. You would need to replace the placeholders (e.g., DM101, Introduction to Digital Marketing) with the actual details from the BCA in Digital Marketing syllabus from the Regional College of Management, Bhubaneswar. Remember, this is just a template, and the actual syllabus might include additional columns or different information.

RCM Bhubaneswar BCA in Digital Marketing Important Topics 2024

ModuleImportant Topics
Introduction to Digital MarketingBasics of Digital Marketing, Evolution of Digital Marketing, Digital Marketing vs Traditional Marketing
Website Planning and CreationDomain Registration, Web Hosting, Website Planning and Maintenance
Search Engine Optimization (SEO)Keyword Research, On-Page SEO, Off-Page SEO, SEO Tools and Algorithms
Content MarketingContent Strategy, Blogging, Video Marketing, Content Curation
Social Media Marketing (SMM)Facebook, Instagram, LinkedIn, Twitter Marketing, Social Media Analytics
Email MarketingEmail Campaigns, Newsletters, Email Automation
Pay-Per-Click (PPC) AdvertisingGoogle Ads, Bing Ads, PPC Campaigns, Conversion Tracking
Web AnalyticsGoogle Analytics, Web Data Analysis, Reporting and Dashboards
Mobile MarketingMobile Advertising, App Store Optimization (ASO), Mobile Web Marketing
Affiliate MarketingAffiliate Networks, Commission Strategies, Affiliate Promotion
Online Reputation Management (ORM)Reputation Building, Handling Negative Feedback, ORM Strategies

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